Empowering Hard Tech Energy Solutions

In today’s episode, Tyler welcomes Bill Allston and Haney Cheema from ASCENT Consulting, a Calgary-based engineering firm with three decades of experience supporting Western Canada’s energy sector. Bill explains how ASCENT’s people-first culture and client longevity have been the foundation of its success, while Haney dives into how they’re now supporting hydrogen, carbon capture, lithium, and other hard tech startups as they move from ideas to real-world deployment. You’ll hear how ASCENT is bridging the “valley of death” in energy innovation—partnering with incubators, engaging manufacturers, and building trust between nimble startups and risk-averse producers. It’s about translation, not disruption, and doing the work in the middle.

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